Our goal is to invest in transformative ideas and build enabling networks to help solve global challenges.

Our Philosophy

We care about solving major global challenges. As researchers based at the University of Cambridge, we are dedicated to making a difference in the world. This includes developing new materials to purify water using sunlight and investigating the underlying causes behind dementia.

However, we find that oftentimes the people with the most promising ideas and solutions don’t get the right kind of support or resources.

That’s why we have established Primera Impact with a leading investment fund in San Francisco. We believe return and impact both can and should co-exist. It’s about supporting passionate and dedicated people with audacious ideas to change the world.

This is what we care about

Boldly solving global problems

Focussing on the entrepreneurs

Accelerating impact through collaborations

Sustainable yet disruptive solutions

Intentional transparency to share and learn

Being ambitious yet always grounded

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